Lessgov is right - we're not talking about me getting the sports scores in the morning or searching for a desktop wallpaper of my favorite female celebrity. Ensuring that important or even vital information - medical records, for example - is transmitted quickly and effectively will benefit everyone without changing our daily Internet experience one bit. And if any ISP starts to take steps to interfere with my usage, I (and no doubt most other customers) would immediately take my money to one that doesn't.