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You are correct
While it is not found anywhere, I would also expect them to sell syndicate the recvbles and depreciation on the equipment. This would allow other companies to get the depreciation from the equipment and the discounted cashflows. Kind of like how a leasing company works.
As you state they also plan to sell the certificates on the open market, they will make money in the "green" futures market.
I have been in banking for the past 20 years and as a result I always try to figure out where the money is coming from. This plan makes sense to me. While I am not a big fan of MLM this approach has some very good benefits for them such as reduced marketing expense. The downside is they will have a hard time keeping the brand clean and making sure the few ecopreneurs (associates) that cause problems do not ruin it for the rest of us. I am an ecopreneur and have done quite a bit of research on their plan and based on the information I have found I am comfortable with associating with this product.
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