uber

Uber and Google are not breaking up quite yet

After yesterday’s story about Uber and CMU, a lot of speculation has flown that Uber will now be at odds with Google, both about building robocars and also on providing network taxi service, since another rumour said Google plans to launch an Uber like “ride share” service.

Since then, the Uber blog post and this interview with Uber folks tell a slightly different story. Uber is funding a research center at CMU, and giving lots of grants to academics. Details are not fully available, but typically this means being at an early research stage. With these research labs, academics are keen to publish all they do, so little gets done in secret. In many cases the sponsor gets a licence to the technology but it’s often not exclusive. If Uber wanted to build their own car, chances are they would do it in a more private lab.

Rumours that David Drummond would resign from the Uber board also have not panned out. Google has invested hugely in Uber (already for good return at the present valuation) and Google Maps offers you an Uber if you ask it for directions somewhere — it’s actually one of the easier interfaces for ordering one.

Rumours around Google’s efforts suggest that Big G has been testing a “ride share” app with employees and plans to launch it. Google has denied that, and says it loves Uber and Lyft. Further news revealed the rumours were about an internal carpooling system, not involving the self-driving cars. I could imagine confusion because Uber and others call themselves “ride sharing” which is a bit of a fabrication to not look like a taxi, while a carpooling app would be real ride sharing. (UberPool is real ride sharing.) Google, which has a terrible undersupply of parking is very keen on getting employees to ride its bus system and to carpool.

That said, Google has talked about the same thing I talk about — the true goal of robocar technology being the creation of a mobility on demand taxi service, like Uber but at a much lower cost. Google has not said that they would provide that themselves, or who they would partner with if they did it. Most people have presumed it might be Uber but I don’t think that’s at all assured.

At the same time, Uber has assured its drivers they are not going away for the foreseeable future. I suspect that’s an equivocation, and just means that we can’t see very far in the future right now!

Uber to research robocars?

Rumours reported in TechCrunch suggest Uber is opening a robocar lab in Pittsburgh and hiring up to 50 CMU folks to staff it.

Update: On the Uber blog we now see it’s more funding of research labs at CMU, on many topics

That’s a major step, if true. People have often pointed out how well Uber is poised to make use of robocar technology to bring computer summoned taxi service to the next level. If Uber did not exist, I would surely be building it to get that advantage. Many have assumed that since Google is a major investment partner in Uber that they would partner on this technology, but this suggests otherwise.

I write about Uber a lot here not just because of interest in what they do today, but because it teaches us a lot about how people will view Robocars in the future. Uber’s interface is very similar to what you might see for a robocar service, and the experience is fairly similar, just much more expensive. UberX is $1.30/mile plus 26 cents/minute with $2.20 flag drop. The Black service is $3.75/mile and 65 cents/minute with an $8 flag drop. I expect robocar tax service to be cheaper than 50 cents/mile with minimal per-minute charges. The flag drop is not yet easy to calculate. What richer people do with Uber teaches us what the whole public will do with robocars.

Uber lets you say where you are going but doesn’t demand it. That’s one thing I suspect will be different with your robotaxi, because it’s really nice if they can send you a vehicle chosen for the trip you have in mind. Ie. a small, efficient car without much range for short, single person trips. Robotaxi services will offer you the ability to not say your destination — but they will probably charge more for it, and that means most people will be willing to say their destination.

Uber does not hide their desire to get rid of all their drivers, which sounds like a strange strategy, but the truth is that cab driving is not something most people view as a career. It’s a quick source of money with no special skills, something people do until something better comes along, or in the gaps in their day to make extra cash. Unlike people losing jobs to robots on a factory line, nobody is particularly upset at the idea.

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