Submitted by brad on Thu, 2006-04-13 23:43.
I get a lot of party invites by Evite, and it’s very frustrating. I’ve missed some events because they refuse to improve their interface.
When I get event invites, I save them to a mail folder. Then I can browse the mail folder later to check dates. If I am not in front of my calendar (which alas is not available everywhere) I can go back and enter items I save.
When I am on the road, sometimes my connectivity is bursty. That means I download mail and read it offline. But this is useless with Evites, as they don’t tell you anything about the event except a usually vague title if you are offline. After that it’s easy to forget you needed to go back and re-read the thing while online. Almost all other invites I get put the party date into the subject line, as it should be.
I’ve complained to Evite several times about this. So have many other people. They say they “are taking it under advisement.” One friend pushed Evite (using the threat of spam complaint, which is not really valid here) to put in a block so she doesn’t get evites. Her friend get told to send her a direct invitation. I’ve concluded that since this change is pretty easy to do, Evite has decided deliberately to be user-unfriendly here, in order to get more people to click on the links to see the ads.
While Google gets a lot of ribbing over the “don’t be evil” mantra, the truth is it started out with a simple principle like this one. Don’t do things deliberately against user interest because it seems they might generate a bit more advertising revenue. Examples of this sort of “evil” include pop-up ads, animated ads and paying for search results, which are all things other sites did. I would have hoped more companies would have learned the lesson of that, and try to emulate the successful strategy of Google. No luck, at least with Evite.
Do don’t be Evite. If you use their product, stuff at least the date, and if necessary the place, into what they consider the short title of the party, even if you must shorted the title. Yes, you will then enter it again, but your guests will thank you.
Submitted by brad on Mon, 2006-04-10 10:47.
Most people use wireless access points to provide access to the internet, of course, but often there are situations where you can’t get access, or access fast enough to be meaningful. (ie. a dialup connection quickly gets overloaded with all but the lightest activity.)
I suggest that AP firmwares be equipped with local services that can be used even with no internet connection. In particular, collaboration tools such as a simple IRC server, and a web server with tiny wiki or web chat application. Of course, there are limitations on flash size, so it might be you would make a firmware for some APs which rips out the external connection stuff to make room for collaboration.
There are a variety of open source firmwares out there, particularly for the Linksys WRT54 line of APs, where these features could be added. There are a few APs that have USB ports where you can add USB or flash drives so that you have a serious amount of memory and could have lots of collaborative features.
Then, at conferences, these collaboration APs could be put up, whether or not there is a connection. Indeed, some conferences might decide to deliberately not have an outside connection but allow collaboration.
Submitted by brad on Sun, 2006-04-02 22:47.
I’ve blogged several times before about my desire for universal DC power — ideally with smart power, but even standardized power supplies would be a start.
However, here’s a way to get partyway, cheap. PC power supplies are really cheap, fairly good, and very, very powerful. They put out lots of voltages. Most of the power is at +5v, +12v and now +3.3v. Some of the power is also available at -5v and -12v in many of them. The positive voltages above can be available as much as 30 to 40 amps! The -5 and -12 are typically lower power, 300 to 500ma, but sometimes more.
So what I want somebody to build is a cheap adapter kit (or a series of them) that plug into the standard molex of PC power supplies, and then split out into banks at various voltages, using the simple dual-pin found in Radio Shack’s universal power supplies with changeable tips. USB jacks at +5 volts, with power but no data, would also be available because that’s becoming the closest thing we have to a universal power plug.
There would be two forms of this kit. One form would be meant to be plugged into a running PC, and have a thick wire running out a hole or slot to a power console. This would allow powering devices that you don’t mind (or even desire) turning off when the PC is off. Network hubs, USB hubs, perhaps even phones and battery chargers etc. It would not have access to the +3.3v directly, as the hard drive molex connector normally just gives the +5 and 12 with plenty of power.
A second form of the kit would be intended to get its own power supply. It might have a box. These supplies are cheap, and anybody with an old PC has one lying around free, too. Ideally one with a variable speed fan since you’re not going to use even a fraction of the capacity of this supply and so won’t get it that hot. You might even be able to kill the fan to keep it quiet with low use. This kit would have a switch to turn the PS on, of course, as modern ones only go on under simple motherboard control.
Now with the full set of voltages, it should be noted you can also get +7v (from 5 to 12), 8.7v (call it 9) from 3.3 to 12, 1.7v (probably not that useful), and at lower currents, 10v (-5 to +5), 17v (too bad that’s low current as a lot of laptops like this), 24v, 8.3v, and 15.3v.
On top of that, you can use voltage regulators to produce the other popular voltages, in particular 6v from 7, and 9v from 12 and so on. Special tips would be sold to do this. This is a little bit wasteful but super-cheap and quite common.
Anyway, point is, you would get a single box and you could plug almost all your DC devices into it, and it would be cheap-cheap-cheap, because of the low price of PC supplies. About the only popular thing you can’t plug in are the 16v and 22v laptops which require 4 amps or so. 12v laptops of course would do fine. At the main popular voltages you would have more current than you could ever use, in fact fuses might be in order. Ideally you could have splitters, so if you have a small array of boxes close together you can get simple wiring.
Finally, somebody should just sell nice boxes with all this together, since the parts for PC power supplies are dirt cheap, the boxes would be easy to make, and replace almost all your power supplies. Get tips for common cell phone chargers (voltage regulators can do the job here as currents are so small) as well as battery chargers available with the kit. (These are already commonly available, in many cases from the USB jack which should be provided.) And throw in special plugs for external USB hard drives (which want 12v and 5v just like the internal drives.)
There is a downside. If the power supply fails, everything is off. You may want to keep the old supplies in storage. Some day I envision that devices just don’t come with power supplies, you are expected to have a box like this unless the power need is very odd. If you start drawing serious amperage the fan will need to go on and you might hear it, but it should be pretty quiet in the better power supplies.
Submitted by brad on Sun, 2006-04-02 11:17.
GPS receivers with bluetooth are growing in popularity, and it makes sense. I want my digital camera to have bluetooth as well so it can record where each picture is taken.
But as I was drivng from the airport last night, I realized that my cell phone has location awareness in it (for dialing 911 and location aware apps) and my laptop has bluetooth in it, and mapping software if connected to a GPS — so why couldn’t my cell phone be talking to my laptop to give it my location for the mapping software? Or ideed, why won’t it tell a digital camera that info as well?
Are people making cell phones that can be told to transmit their position to a local device that wants such data?
Update: My Sprint Mogul, whose GPS is enabled by the latest firmware update, is able to act as a bluetooth GPS using a free GPS2Blue program.
Submitted by brad on Wed, 2006-03-22 11:27.
Very technical post here. Among the children of Unix (Linux/BSDs/MacOS) there is a convention that for a program to open a TCP or UDP port from 0 to 1023, it must have superuser permission. The idea is that these ports are privileged, and you don’t want just any random program taking control of such a port and pretending to be (or blocking out) a system service like Email or DNS or the web.
This makes sense, but the result is that all programs that provide such services have to start their lives as the all-powerful superuser, which is a security threat of its own. Many programs get superuser powers just so they can open their network port and, and then discard the powers. This is not good security design.
While capability-based-security (where the dispatcher that runs programs gives them capability handles for all the activities they need to do) would be much better, that’s not an option here yet.
I propose a simple ability to “chown” ports (ie. give ownership and control like a file) to specific Unix users or groups. For example, if there is a “named” user that manages the DNS name daemon, give ownership of the DNS port (53) to that user. Then a program running as that user could open that port, and nobody else except root (superuser) could do so. You could also open some ports to any user, if you wanted. read more »
Submitted by brad on Tue, 2006-03-21 15:35.
The phone companies failed at the fiber to the curb promise in most of the USA and many other places. (I have had fiber to the curb at my house since 1992 but all it provides is Comcast cable.)
But fiber is cheap now, and getting cheaper, and unlike wires it presents no electrical dangers. I propose a market in gear for neighbourhoods setting up a fast NLAN, by running a small fiber bundle through their backyards (or, in urban row housing, possibly over their roofs.) Small fiber conduits could be buried in soil more easily than watering hoses, or run along fences. Then both ends, meeting the larger street or another NLAN, could join up for super-high connectivity.
I would join both ends because then breaks in this amateur-installed line don’t shut it down. The other end need not be at super-speed, just enough so phones work etc. until a temporary above-ground patch can be run above the break.
Of course, you would need consent of all the people on the block (though at the back property line you only need the consent of one of the two sides at any given point.) Municipal regulations could also give neighbours access to the poles though they would probably have to pay a licenced installer.
An additional product to sell would be a neighbourhood server kit, to provide offsite backup for members and video storage. Depending on legal changes, it could be possible to have a block cable company handling the over-the-air DTV stations, saving the need to put up antennas. Deals could be cut with the satellite companies to place a single dish with fancy digital decoder in one house. The cable companies would hate this but the satellite companies might love it.
Of course there does need to be something to connect to at the end of the street for most of these apps, though not all of them. After all, fiber is not that much better than a bundle of copper wires over the short haul of a neighbourhood. But if there were a market, I bet it would come, either with fiber down main streets, fixed wireless or aggregated copper.
Submitted by brad on Thu, 2006-02-02 17:22.
Some flat panel displays being made today have modestly thin edges, and people like using them for multi-monitor systems with a desktop that spans one or more monitors.
I suggest a monitor design where the edge moulding on the monitor can come off, and be replaced, with care by a special interlock unit. The interlock would join two monitors together strongly and protect the LCD panel but try to bring the two panels as close together as possible. Most of the strength would be on the back, and on the front, the cover would just be a thin but strong strip, in choice of colours, to cover only the small gap between the monitors.
The result would be a good way to make display walls, and of course big multi-monitor displays. Dell is now selling a 2560 x 1600 monitor for $2100 that is very tempting, but two 1600 x 1200s, for similar screen real estate, can now be had for under $1000, and they don’t require a new $300 video card to boot. Four 1280x1024 isplays, though smaller at 17”, can be hand for under $1000 and even more screen real estate with two dual-head video cards (which cost under $50). Though with 4 screens people don’t necessarily want them so flat any more.
However a 2x2 grid of 17” displays at $1000 would attract customers if the lines between were small.
Of course, in time that lovely 4MP display will get cheaper, and an even better one will come along. I am tempted by the 4MP because that’s half the pixels of my 8MP digital camera, and I could finally see some of my images at at least half-res without having to print them. But other than for that, multi-monitor is just fine.
Of course if you use multi-monitors, be sure to visit my panoramic photography pages for super-wide photos you can use as wallpapers on such setups. Regular blog readers can ask me nice and I’ll get you an image 1024 or 1200 high if available.
Submitted by brad on Wed, 2006-02-01 13:22.
There are a lot of popular programming languages out there, each popular for being good at a particular thing. The C family languages are fastest and have a giant legacy. Perl is a favoured choice for text manipulations. Today's darling is Ruby, leader of the agile movement. Python is a cleaner, high-level language. PHP aims at the quick web/HTML scripter language and has a simpler access to SQL databases than most. Java's a common choice for large projects, with lots of class libraries, slower than C but faster than interpreted languages.
However, my goal here is not to debate the merits of these languages, which are only barely summed up above (and no doubt incorrectly to some perceptions.) My goal is to point out that we all love our different languages for different purposes. And more to the point, one of the reasons we love a particular language is that we *know it*. In many cases we might decide we could more quickly solve a problem in a language we know well, even though another language might be better suited overall.
Sometimes I'm sitting coding in one of the more concrete languages, like C or Java, and I think to myself, "This problem would be 2 lines in Perl." It would probably be slower, and perl would not be a suitable choice for the whole project, so I spend the time to solve the problem in the language I'm coding.
Many of the languages have mechanisms to deal with foreign or "native" methods, ie. to deal with objects or functions from another language. Most of these systems are clunky. You would not use them for 3 lines of code, nor would it be particularly readable.
So I propose being able to "switch languages" in the middle of a piece of code. You're programming in C, and suddenly you break out into perl, to so something you immediately know how to do in perl. You get access to the core data types of the original language, and as much of the complex ones as can be made simple. If you need to get real in-depth access to the complex data types of the other language, go back to its foreign methods interface and write a remote function.
Read on... read more »
Submitted by brad on Mon, 2006-01-16 14:21.
Here's an idea I had years ago and tried to promote to some of the earliest wireless companies, such as Metricom, without success. I just posted it on Dave Farber's IP list, so I should write it up again for my own blog...
The idea is a win-win situation for wireless service and municipalities. Combine wireless data service with traffic light control. Offer a wireless mesh company the use of a city's traffic light poles -- which provide a nice high spot at every major intersection in town, with power available -- in exchange for using that network for traffic control. Indeed, I think this space is so valuable to the wireless companies that they should probably buy traffic control software and offer it free to the cities.
The bandwidth for light control is of course trivial. One could also support traffic cams (though hopefully not universal surveillance cams) to help provide dynamic adjustments to the traffic system.
Today, full-bore automatic traffic lights are expensive -- $150,000 in many cases. That's because of the need to bring in safety-equipment grade power, and to dig up the road to lay down vehicle sensors,
as well as data of course. That's changing. New lights use LEDs and thus a fair bit less power. (Some cities have realized that the LED switch pays for itself very quickly.) I think car sensor tech is changing too, and especially with a large market, either LIDAR or CCD cameras with automatic recognition should be capable of good traffic detection without digging up the road.
So it's a win all around. Cities get better traffic flow (and less gas is burned) and wireless networks sprout everywhere to compete with the monopoly cable/ILEC crew.
For places where a full street light is too expensive, I have also suggested the [wireless brokered 4-way stop](/archives/000118.html) as an alternative.
Submitted by brad on Mon, 2006-01-02 14:14.
I’ve written before about the desire for a new universal dc power standard. Now I want to rethink our systems of household and office power.
These systems range from 100v to 240v, typically at 50 or 60hz. But very little that we plug in these days inherently wants that sort of power. Most of them quickly convert it to something else. DC devices use linear and switched mode power supplies to generate lower voltage DC. Flourescent lights convert to high voltage AC. Incandescent bulbs and heating elements use the voltage directly, but can be designed for any voltage and care little about the frequency. There are a dwindling number of direct 60hz AC motors in use in the home. In the old days clocks counted the cycles but that’s very rare now.
On top of that, most of what we plug in uses only modest power. The most commonly plugged in things in my house are small power supplies using a few watts. Most consumer electronics are using in the 50-200w range. A few items, such as power tools, major appliances, cooking appliances, heatters, vacuum cleaners and hairdryers use the full 1000 to 1800 watts a plug can provide.
So with this in mind, how might we redesign household and office power… read more »
Submitted by brad on Tue, 2005-11-29 12:55.
On the wall now near desks are plates with power and ethernet (and phone until VoIP takes over.) I’ve been wondering if we shouldn’t add another jack — air, and plumb our walls with pipes to move air for cooling electronic devices.
This idea started by reading about a guy who attached a plastic vent hose from the output of his PC fan to a hole he cut in his wall. This directs much of the heat and some of the noise into the wall and up to the attic.
I started wondering, shouldn’t we deliberately plumb our houses to cool our devices? And even more, our office buildings? And can we put the blowers at the other end of the pipes, to move the noise away from our devices? How much would we save on air conditioning?
Read on… read more »
Submitted by brad on Sat, 2005-11-26 17:10.
At my bank (Wells Fargo) and some others I have checked, the ATM lets you make a deposit with an envelope. You must key in the total amount being deposited, even if you put several cheques in the envelope. This in turn shows up as just one transaction in my statement, and in my download of my transactions to my computer.
That’s not what I want of course. I want to see the different deposits split out individually. The bank certainly splits them out in any event to send each cheque out to the bank that will honour it. Why not have me start the process. It might also assure more accurate addition of the amounts.
Of course, this would take a little more time at the ATM, but a lot less time than what I do now — put each cheque into a different envelope, and deposit them one at a time. Or at least put the cheques of different classes into different envelopes. Of course, if I planned ahead, I could enter them all into the accounting software before I go to the bank, and in that case need not enter the individual tallies. But you don’t always plan like this.
Does any bank’s ATM do this?
Of course even better would be to let me make my deposits at home, with my scanner. No, I’m not kidding. More and more, people are happy to get scans of their cancelled cheques back instead of the physical paper ones. The banks are moving to doing it all inter-bank with scans. So let the customer do it too. Of course, the system would scan the OCR digits with cheque number, account number and routing number and not let the same cheque be deposited twice. A live query could be made after you scan with the payer’s bank. And you would be required to hold on to the cheques you scan, since any one could be challenged, and if challenged you would have to bring the physical one down to the bank. And perhaps you would have to bring them all down eventually for final records.
And eventually of course I could duplicate paypal, by writing you a cheque and sending you a scan of it which you can then cash — in which case we should just go to full electronic money.
Naturally all of this would only be for well trusted regular customers, and the money would probably be on invisible hold in your bank account just like ATM deposits often are until the bank looks at them.
Submitted by brad on Thu, 2005-11-03 12:34.
Everybody is annoyed at how long it takes computers to boot. Some use hibernate mode to save a copy of the system in a booted state, which is one approach. Booting procedures have also gotten better about running stuff in parallel.
How about watching a system as it boots, and noting what disk blocks are read to boot it. Then save that map for the disk defragmenter or other disk organizer and have it try to rearrange the files needed at boot so they are all contiguous
and close together. This should reduce the role of I/O as a boot bottleneck. Many disks today can read 50 megabytes in a second, and most OSs only need to access a few 100MB in order to boot, and they have the ram to only need to read files once.
Submitted by brad on Mon, 2005-10-24 14:31.
Recently I purchased an external battery for my Thinkpad. The internal batteries were getting weaker, and I also needed something for the 14 hour overseas flights. I picked up a generic one on eBay, a 17 volt battery with about 110 watt-hours, for about $120. It's very small, and only about 1.5 lbs. Very impressive for the money. (When these things first came out they had half the capacity and cost more like $300.)
There are downsides to an external: The laptop doesn't know how much charge is in the battery and doesn't charge it. You need an external charger. My battery came with its own very tiny charger which is quite slow (it takes almost a day to recharge from a full discharge.) The battery has its own basic guage built in, however. An external is not as efficient as an internal (you convert the 17v to the laptop's internal voltage and you also do wasteful charging of the laptop's internal if it is not full, though you can remove the internal at the risk of a sudden cutoff should you get to the end of the external's life.)
However, the plus is around 9 to 10 hours of life in a small, cheap package, plus the life of your laptop's internal battery. About all you need for any flight or long day's work.
It's so nice that in fact I think it's a meaningful alternative to the power jacks found on some airlines, usually only in business class. I bought an airline adapter a few years ago for a similar price to this battery, and even when I have flown in business class, half the time the power jack has not been working properly. Some airlines have power in coach but it's rare. And it costs a lot of money for the airlines to fit these 80 watt jacks in lots of seat, especially with all the safety regs on airlines.
I think it might make more sense for airlines to just offer these sorts of batteries, either free or for a cheap rental fee. Cheaper for them and for passengers than the power jacks. (Admittedly the airline adapter I bought has seen much more use as a car and RV adapter.) Of course they do need to offer a few different voltages (most laptops can take a range) but passengers could reserve a battery with their flight reservation to be sure they get the right one.
It would be even cheaper for airlines to offer sealed lead-acid batteries. You can buy (not rent) an SLA with over 200 watt-hours (more than you need for any flight) for under $20! The downside is they are very heavy (17lbs) but if you only have to carry it onto the plane from the gate this may not be a giant barrier.
Of course, what would be great would be a standard power plug on laptops for external batteries, where the laptop could use the power directly, and measure and charge the external. Right now the battery is the first part to fail in a laptop, and as such you want to replace batteries at different times from laptops. This new external should last me into my next laptop if it is a similar voltage.
Submitted by brad on Sun, 2005-09-25 12:05.
In recent times, I and my colleagues at the Foresight Nanotech Institute have moved towards discouraging the idea of self-replicating machines as part of molecular nanotech. Eric Drexler, founder of the institute, described these machines in his seminal work “Engines of Creation,” while also warning about the major dangers that could result from that approach.
Recently, dining with Ray Kurzweil on the release of his new book The Singularity Is Near : When Humans Transcend Biology, he expressed the concern that the move away from self-replicating assemblers was largely political, and they would still be needed as a defence against malevolent self-replicating nanopathogens.
I understand the cynicism here, because the political case is compelling. Self-replicators are frightening, especially to people who get their introduction to them via fiction like Michael Chrichton’s “Prey.” But in fact we were frightened of the risks from the start. Self replication is an obvious model to present, both when first thinking about nanomachines, and in showing the parallels between them and living cells, which are of course self-replicating nanomachines.
The movement away from them however, has solid engineering reasons behind it, as well as safety reasons. Life has not always picked the most efficient path to a result, just the one that is sufficient to outcompete the others. In fact, red blood cells are not self-replicating. Instead, the marrow contains the engines that make red blood cells and send them out into the body to do their simple job.
Read on read more »
Submitted by brad on Sun, 2005-08-07 00:44.
A lot of older computers that people are ready to throw away can be decent linux boxes, in schools or in other charitable locations.
I propose a simple small program (possibly fitting on a floppy as well as CD) which can be inserted into an old computer. It scans the harware and compares it with hardware databases of chipsets, cards and other parts which are known to work well under linux (or your favourite BSD or other OS) and to work well together. It would also evaluate the machine and put it in a “performance class” to describe just how good it is. It might connect to the net (if it can) to download the latest such lists and info and software updates.
The goal is to test if the machine can do a problem-free install, one that asks almost no questions, and converts the system to a nice linux box, ready for some student to run for e-mail, web, and writing. There are so many machines to donate that we can insist on perfection. The program could also tell the owner what upgrades it might need to be good or to reach a performance class. “This machine is good but with 128M of ram it would reach performance class N.” “This machine would be perfect if you swapped the ethernet card for one of these models” and so on.
Next, of course, is a simple distribution, to install from CD-rom or over the network, that can be quickly installed with no questions asked except perhaps time-zone (if it can’t figure that out from the old OS.) The goal is a system that can be run by untrained admins who may never have seen the insides of linux or any other OS.
Submitted by brad on Thu, 2005-07-14 19:40.
All my sites were off today as I did an emergency switch of servers.
The whole story is amusing, so I’ll tell it. I used to host my web sites with Verio shared hosting, but they were overpriced and did some bad censorship acts, so I was itching to leave. One day my internet connection went out, so I went onto my deck with my laptop to see what free wireless there was in the area. One strong one had an e-mail address as the SSID, though it was WEP-locked. Later, I e-mailed that address with a “hi neighbour” and met the guy around the corner. He had set the SSID that way to get just such a mail as mine. (I have a URL as my SSID now for the same purpose.)
My neighbour, it turned out, knew some people I knew in the biz, and told me about a special club he was in, called “Root Club.” The first rule of Root Club, he joked, was that you do not talk about root club. Now that I’m out, I can tell the story. Root Club was started as a group of sysadmins who shared a powerful colocated web server, and all shared the root password and sysadmin duties. read more »
Submitted by brad on Wed, 2005-06-22 00:00.
Corporate servers have used network storage, ranging from fileservers, to SAN for several years. Now, with USB IDE external drive cases selling for as little as $20, people are using external drives on their PC, and get pretty good response with 400 mbit USB 2 or with 1394/firewire. You can get most of the capacity of a 7200 rpm drive over USB 2.
So I want to call for the production of a cheap home external storage box. This box would have slots for 4 or 5 drives and cooling for them, ideally as big a fan as possible to keep the rpms and noise low in the desk model, and an even more powerful fan in the basement model.
The desk model might have sound insulation though that’s hard to combine with good cooling.
While this box could and probably should have USB or 1394, even better would be gigabit ethernet, which is fast enough for most people’s storage needs, especially if there is a dedicated gigabit ethernet card in the PC just for talking to the storage.
This could allow for a radical redesign of PC cases of all types, with no need for the space and heat of drives. And of course these diskless PCs would be much quieter. You could put your disk cube under your desk (and thus have it be a bit quieter) but ideally you would like the basement model, to which you string cat5e cable and get a mostly silent PC.
read on… read more »
Submitted by brad on Fri, 2005-05-06 03:55.
On both a personal and professional note, I am happy to report that the federal courts have unanimously ruled to strike down the FCC's broadcast flag (that's a PDF) due to our lawsuit against them.
I participated directly in this lawsuit, filing an affadavit on how, as a builder of a MythTV system and writer of software for MythTV, I would be personally harmed if the flag rule went into effect. The thrust of the case was that the FCC, which is empowered to regulated interstate communications, had no authority to regulate what goes on inside your PC. The court bought that, but we had to show that the actual plaintiffs in the case would be harmed, not simply the general public, thus the declarations by myself and various other members of EFF and other plaintiffs.
The broadcast flag was an insidious rule because, as I like to put it, it didn't prohibit Tivo from making a Tivo (as long as they got it certified as having pledged allegiance to the flag.) It stopped somebody from designing the next Tivo, the metaphorical Tivo, meaning bold new innovation in recording TV.
I would like to particularly thank Public Knowledge, which spearheaded this effort and funded most of it.
Here's an AP Interview with me on the issue.
Submitted by brad on Fri, 2005-04-15 12:45.
Dear [[blog-reader's name]]:
When it first started arising, in the 60s and 70s, everybody thought it was so cute and clever that computers could call us by name. Some programs even started by asking for your name, only to print "Hi, Bob!" to seem friendly in some way.
And of course a million companies were sold mailing list management tools to print form letters, filling in the name of the recipient and other attributes in varous places to make the letter seem personal. And again, it was cute in its way.
But not any more. We've all figured it out. Nobody says, "Wow, this letter has 'Dear Brad' in it, it must have been written personally for me." Nobody is fooled any more. In fact, the reverse is now true. It's bordering on offensive. If an E-mail starts with "Dear Brad" it is more likely than not to be spam.
Sometimes though, I get form letters from real companies I deal with, and they still like to put my name in it, like they used to on paper. As you probably know, in E-mail today, you don't put in salutations any more unless it's a mail to a stranger.
So let's get the word out. Stop it. No more form letters where the computer oh-so-cleverly manages to fill in a field with our name. (Unless it's amusing, and they are writing to "Dear Mr. Association") If it's legitimate bulk mail, don't try to pretend you're not bulk mail. That's what spammers do. Be honest that you're bulk mail.
If you have actual relevant data to fill in, fill it in, but put it in a table so I can skip the form letter garbage and get to the actual data about me you're trying to tell me. Put my name at the top in a nice computer-style box, "Prepared for: Brad Templeton."
Leave the use of my name to people writing messages for me. You're not fooling anybody.
[[Insert name here]]