More IVR improvements when sourced from web page
Submitted by brad on Wed, 2006-10-11 14:18Last week I wrote about how the 800 number you get on the web page should be special and understand your context and how frustrating it is to get an 800 number from the Contact-Us page on a web site and then be taken through a series of menus that are a waste of time for somebody who was just at the web site.
While the best thing to do is to get an eCRM system which connects the user with a session fully informed about what they were doing on the web, that's expensive. However, a few more thoughts have come to me.



