Selling ads on URLs
Submitted by brad on Sat, 2007-06-16 23:00Recently, Lauren Weinstein posted a query for a way to bring a certain type of commentary on web sites to the web. In particular, he's interested in giving people who are the subject of attack web sites, who may even have gotten court judgments against such web sites to inform people of the dispute by annotations that show up when they search in search engines.
I'm not sure this is a good idea for a number of reasons. I like the idea of being able to see 3rd party commentary on web sites (such as Third Voice and others have tried to do) and suspect the browser is a better place than the search engine for it. I don't like putting any duty upon people who simply link to web sites (which is what search engines do) because the sites are bad. They may want to provide extra info on what they link to as a service to users, but that's up to them and should be unless they are a monopoly.
In addition, putting messages with an agenda next to search results is what search engines do for a living. However, in that may be the answer.




