Non Forbes

Double voice mail

Ok, I don't publish too many of my telecom ideas here since I am working on revolutionizing the phone call for my next business, but here's a simple one.

If you have a large carrier voice mail, such as the voice mail for a wireless company, you should notice if I call somebody and they are not simply busy, but in the act of leaving a voice mail for me. If so, you should break into their voice mail dialog and connect us.

Topic: 

Non-live channel surfing

Ok, it's strange because I think one of the whole points of the hard disk video recorder / PVR is that you are not supposed to watch live TV any more, not supposed to channel surf -- but I keep coming up with ideas relating to it. Maybe I have a secret desire to surf again.

As many people know, with digital recording, the no-surf rule is enforced because it's harder to do. The digital delay introduces a long channel change delay, intolerable when combined with another delay (satellite/cable box).

Telepathic User Interface

In writing an essay I'm working on about why hard disk video recorders are as novel as they are, I explored a concept I think is worthy of its own blog entry. This is the concept of Telepathic User Interface or TUI.

A TUI is a user interface that you use so much that it becomes unconscious. Perhaps the classic TUI is touch typewriter keyboard. I just think letters and they simply come out. I am no longer consious of the mechanism. In many cases I think sets of letters and even words and they just come out. From the mind to the computer -- telepathic.

Topic: 

Another eBay feedback improver

Earlier, I wrote some proposals for improving ebay style feedback, including not having feedback revealed until both have left it. That has some flaws, but the main reason eBay is unlikely to do this is that eBay likes feedback to be positive, they want to convince buyers it is safe to shop there.

So here's an alternate idea to prevent revenge feedback. Revenge feedback is only vaguely in eBay's interests, in that the fear of it keeps feedback positive, but the existence of it adds to the negatives.

Topic: 
Tags: 

Superbowl CPMs take a giant jump

I notice from this chart in advertising age (which requires an annoying complex if free registration form) that there's been a giant jump in the CPM (cost per thousand viewers) of a 30 second Superbowl ad. From 1968 to 1998 it hovered close to $10 in constant dollars -- or about a penny per impression.

Then there's a big jump (thanks in part to Fox and the dot-com boom) and now it's up to $25. But they're still paying, even though the $10 figure is more common for regular TV.

Topic: 

Use for old digital cameras

Many people have old, low resolution digital cameras lying around from the previous generation. Here's a good use to put them to, particularly if you have a housekeeper.

When somebody needs to put something away, and they don't know where you like it to go and have to figure out where, have them pull out the old digital camera and take a picture of the item and a picture of where it was put.

Then every so often you can pull out the images into an online folder, ideally with a thumbnail browser.

Topic: 

Pages