The latest JD Power survey on car satisfaction has a very new complaint that has now the second most annoying item to new car owners namely problems with the voice recognition system in their hands-free interface. This is not too surprising, since voice recognition, especially in cars, is often dreadful. It also reveals that most new tech has lots of UI problems -- not every product is the iPod, lauded from the start for its UI.

A new paper on trusted traveler programs from RAND Corp goes into some detailed math analysis of various approaches to a trusted traveler program. In such a program, you pre-screen some people, and those who pass go into a trusted line where they receive a lesser security check. The resources saved in the lesser check are applied to give all other passengers a better security check. This was the eventual goal of the failed CLEAR card -- though while it operated it just got you to the front of the line, it didn't reduce your security check.

The analysis shows that with a "spherical horse" there are situations where the TT program could reduce the number of terrorists making it through security with some weapon, though it concludes the benefit is often minor, and sometimes negative. I say spherical horse because they have to idealize the security checks in their model, just declaring that an approach has an X% chance of catching a weapon, and that this chance increases when you spend more money and decreases when you spend less, though it has diminishing returns since you can't get better than 100% no matter what you spend.

The authors know this assumption is risky. Turns out there is a form of security check which does match this model, which is random intense checking. There the percentage of weapons caught is pretty closely tied with the frequency of the random check. The TTs would just get a lower probability of random check. However, very few people seem to be proposing this model. The real approaches you see involve things like the TTs not having to take their shoes off, or somehow bypassing or reducing one of the specific elements of the security process compared to the public. I believe these approaches negate the positive results in the Rand study.

This is important because while the paper puts a focus on whether TT programs can get better security for the same dollar, the reality is I think a big motive for the TT approach is not more security, but placation of the wealthy and the frequent flyer. We all hate security and the TSA, and the airlines want to give better service and even the TSA wants to be hated a bit less. When a grandmother or 10 year old girl gets a security pat down, it is politically bad, even though it is the right security procedure. Letting important passengers get a less intrusive search has value to the airlines and the powerful, and not doing intrusive searches that seem stupid to the public has political value to the TSA as well.

We already have such a program, and it's not just the bypass of the nudatrons (X ray scanners) that has been won by members of congress and airline pilots. It's called private air travel. People with their own planes can board without security at all for them or their guests. They could fly their planes into buildings if they wished, though most are not as big as the airliners from 9/11. Fortunately, the chance that the captains of industry who fly these planes would do this is tiny, so they fly without the TSA. The bypass for pilots seems to make a lot of sense at first blush -- why search a pilot for a weapon she might use to take control of the plane? The reality is that giving a pass to the pilots means the bad guy's problem changes from getting a weapon through the X-ray to creating fake pilot ID. It seems the latter might actually be easier than the former.

Dodge has released a few interesting commercials for its Charger muscle car, somewhat prematurely pushing it as the antithesis of a robocar.

I have written before about letting passengers pay for an empty middle seat next to them and recently about ANZ's cuddle class and related programs which partially implement this.

While I believe airlines could sell the empty middle for somewhere in the range of 30-40% of a regular ticket, this still has issues. In particular, are they really going to bump a poor standby passenger who had a cancelled flight and make them stay another night so that people can get a more comfortable seat?

One idea is to allow the sale of empty middles by dutch auction. In effect this would say, "If there are going to be empty middles on this plane, those who bid the most will get to sit next to them." If this can be done, it's a goldmine of extra revenue for the airline. What they sell costs them nothing -- they are just selling the distribution of passengers on the plane. If the plane fills up, however, they sell it all and nobody is charged.

The dutch auction approach would let each passenger make an offer. If there are 5 empty middles, then the 10 people who sit next to them win, but they all pay the 10th highest bid price. If only 9 passengers bid, the 10th highest price is zero, and everybody pays zero -- which is what happens today, except it's semi-random. While this may seem like a loss for the airline, many game theory tests suggest that dutch auctions often bring the best result, as they make both sides happy, and people bid more, knowing they will actually pay the fair price if they win.

(On the other hand, airlines are masters at having two people pay vastly different prices for exactly the same thing and have managed to avoid too much resentment over it.)

There is one huge problem to solve: How do you arrange that matched bidders are sitting together to share the empty middle? Each empty middle benefits two passengers.